Lead CRM in Vilnius

Lead CRM in Vilnius
Category Smoke-Free Products
Standard
Location Vilnius, Lithuania
Job Id 8256
Job Type Full Time


Be a part of a revolutionary change


At PMI, we’ve chosen to do something incredible. We’re totally transforming our business and building our future on smoke-free products with the power to improve the lives of a billion smokers worldwide.

With huge change, comes huge opportunity. So, wherever you join us, you’ll enjoy the freedom to dream up and deliver better, brighter solutions and the space to move your career forward in endlessly different directions.



Your ‘day to day’

As a Lead CRM, you will develop initiatives to improve communication performance and maximize consumer data base potential. Provide data driven insights & aggregated learnings from completed projects, implemented automations or finished campaigns to shape one to one communication strategy to encourage customer engagement. You will:

Lead B2C CRM activities – deploy communication campaigns crafting effective automated journeys to support consumers throughout their journey with our products.
Analyse and optimize one-off campaigns and automated workflows, understand key performance drivers and develop best practices to improve efficiency of CRM communication.
Develop and present reporting on CRM performance.
Launch A/B, segmentation and other tests across various pages, maintaining an ongoing testing framework and reporting on test results.
Support marketing with content development by balancing industry's best practice and maintaining brand identity.
Ensure continuous performance tracking together with KPI’s progress and propose improvements based on learnings to maximize commercial opportunities.
Develop and deploy tools & projects enabling communication and segmentation.
Contribute to overarching digital and communication strategy, and lead B2C CRM strategy development and implementation.

We expect that you:

Have a higher education in Marketing, Business or similar.
Have proven experience in developing communication campaigns for both acquisition and retentions strategies.
Have experience in modern ESPs, ideally you have worked with “Sales Force Marketing Cloud” or “Active Campaign”.
Have strong data analysis and project management skills.
Have a deep understanding of customer segmentation.
Work well with cross-functional teams & have experience dealing with Creative, Tech or Commercial teams.
Excellent Microsoft Excel skills.
Are proficient in English language.

What we offer

Our success depends on everyone who come to work every single day with a sense of purpose and an appetite for progress. Join PMI and you too can:

Seize the freedom to define your future and ours. We’ll empower you to take risks, experiment and explore.
Be part of an inclusive, diverse culture, where everyone’s contribution is respected; collaborate with some of the world’s best people and feel like you belong.
Pursue your ambitions and develop your skills with a global business – our staggering size and scale provides endless opportunities to progress.
Take pride in delivering our promise to society: to improve the lives of a billion smokers.


What else can we offer?

Private medical insurance. 
Fully covered Life & Personal Accident insurances.
Yearly paid vacation premium.
Flexible working arrangements.
Employer contribution to Private Pension Fund.
Sports, wellness, and personal development activities reimbursement.
Employee Assistance Program.
Allowances and additional paid vacation days.
Access to the Rosetta Stone platform dedicated to learning various languages.
Access to Udemy (global digital learning library).
Benefits for Parents.
Various recognition programs.
Company integration events.


To join our growing team, apply until March 13th (preferably earlier). Submit your CV in English.

All applications will be treated confidentially and screened on the on-going basis. Interviews with candidates are planned to take place towards mid of March.

Salary range for this role is from 4400 EUR gross to 5500 EUR gross. The final offer will depend on the experience and competencies of the selected candidate.

https://join.pmicareers.com/gb/en/job/8256/Lead-CRM-in-Vilnius