Brand Manager, Thailand, Bangkok

Published date: 2025/02/25
  • Location: Bangkok, Thailand
Marketing
Brand Manager
Thailand Bangkok
On-site
Permanent Full-Time
Posted: 25 Feb 2025


About the job

Danone Specialized Nutrition Thailand is seeking for Brand Manager. With our global presence, brands and business and our mission of bringing health through food to as many people as possible; we believe that people growth is a key asset to reach a sustainable business performance.
To succeed in this journey, we're looking for the right talent and personalities eager to bring their energy and ideas to a meaningful project. Take this opportunity to GROW together and experience a culture that empowers you to express your ideas and share what you're passionate about!

• This Brand Manager will be responsible for Ducore IFFO & EZCare Brand for Thai Market and HiQ UHT for Export Markets (i.e. Laos, Vietnam, Cambodia, X border)
• To assist the Senior Brand Manager/ Marketing Manager in overall brand performance, activities, and analysis tasks including marketing operations, coordination, and meeting attendance.
• Assist Senior Brand Manager /Marketing Manager in planning and executing brand campaigns and activities to achieve brand and business objectives i.e. brand communication, IMC & Media plan (including social media, brand website, and e-commerce), development of packaging/ POSM/ premium, sampling.
• Develop and manage Inno/Reno pipeline following portfolio strategy, product mix, channel mix, pricing plan, and SKU rationalization.
• Develop brand strategy and give recommendations base on brand performance analysis, consumer research & insight, campaign and activities tracking, market analysis, competitor update, and analysis.
• Collaborate with cross-functional teams and agencies to deliver business results.
• Manage Brand A&P, P&L, and Sales to achieve company and brand targets.
• Contribute to monthly meetings such as RH & Export, Demand Forecast, NPD, Sales & Marketing, etc.


About you

• At least Bachelor’s Degree or higher in Marketing, Business Administration or any related field.
• At least 3-5 years experience in brand management, brand communication development and activation in FMCG, MNC.
• *Not mandatory, but a plus if the person has experience with CLMV markets and medical marketing.
• Strong analytical skill. Able to utilize and analyze consumer insight and market information.
• Strong collaboration skill, experience in project management including new product development.
• Experience/skill in brand management & carry out marketing campaigns.
• Experience in budget/ A&P /P&L management.


About Danone

Danone is a world leading food company built on three business lines; Specialized Nutrition, Waters and Fresh Dairy Products. Danone’s mission is bringing health through food to as many people as possible and we want to invite people to join the movement for a healthier world. We recognize the power people have to impact the world through their daily choices. Each time we eat and drink, we vote for the world we want to live in. We believe a healthy body needs healthy food. And healthy food needs a healthy planet, and this is what our new signature One Planet One Health embodies

Danone is committed to create and live an inclusive & diverse environment, which will drive our growth as a business, as teams, as members of communities & as individuals. Valuing diversity is recognizing and respecting human differences and similarities. Our aim is to ensure that all employees and applicants are given equal opportunity and that our organization is representative of our consumers and society

We commit to foster an inclusive working environment where we celebrate all types of diversity, both visible and invisible, which includes age, race, gender, nationality, disability, background, education, religion, beliefs, thinking style, perspectives and sexual orientation

We believe that our differences will make the difference

For more information, please visit our website at https://careers.danone.com/sea/en/home.html

What's next
Willing to start your meaningful journey? Hit the APPLY button! or you can contact us:
Pimparin Limpachote (Pim)
SEA Talent Acquisition Manager, DANONE SEA - HR Central Pool
Email: [email protected]

https://careers.danone.com/en-global/jobs/brand-manager-15437-en-us.html

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