Brand Manager - Nestlé Professional (Nescafé in Hotel & Offices channels)

Position snapshot
Nestlé Head Office, Athens, Greece
Reporting to: Food & Beverages Solutions manager
Undefined period of time contract. act. rate 100%


Position summary
We are looking for a dynamic brand manager with a strong commercial focus to join our Nescafé marketing team and work for one of the most iconic brands, Nescafé in automated machines within the hotel and offices industry. In this role, you will be responsible for developing and executing brand strategies to drive growth. You will work closely with cross-functional teams to develop initiatives that resonate with our target audience and identify opportunities for brand differentiation. If you are passionate about building and managing successful brands in the hotel channel, we invite you to join our team and make a significant impact on the Nescafé brand.


A day in the life...

• Leads the development of strong and functionally aligned brand plans. Ensures execution of plans; tracks and monitors impact on brand performance
• Exploit market research such as market and channel analysis, concept test and product preference test
Generate and develop inspiring hotel customer insight (mainly through market visits)
• Contributes to the building and development of innovation and renovation pipeline. Applies efficient, effective, flawless End-to-End Idea-to-Launch (I2L) Project Management to bring the pipeline to life
• Responsible for packaging and label upgrade, complying with local Regulatory Affairs and global brand guidelines
• Continuous (Product Fixed Marketing Expenses) PFME control and management, Pre and post evaluation of launches and activities as per the guidelines
• Share activation tool kits with the sales team to ensure uniform implementation

What makes you successful

• Post Graduate Degree in Management, Marketing or Business Administration
• Sales experience in OOH sector or similar B2B sectors would be an asset
• Organizational / project management / communication skills, ability to work on own initiative and as part of a dynamic cross functional team
• Strong learning agility & curiosity
• Experience in SAP would be considered as an advantage
• Fluency in English (written & oral)
• PC literacy (MS Office, Outlook, powerpoint)
• Ability to travel

Why you should apply

• Join the leading Food & Beverages company in the world with more than 83bio CHF sales and presence in 186 countries
• Be part of a fast-growing organization expanding locally and internationally
• Engage with our people from all over the world and join exciting local or international projects and assignments, constantly pushing boundaries
• Take full advantage of unlimited development opportunities through an extensive physical, virtual and hybrid learning ecosystem, both at local and international level
• Enjoy the wide range of Nestlé benefits such as competitive salary & performance bonus, comprehensive Pension, Health Care & Life Insurance programs, increased Parental leaves for both caregivers, Flexible Work Plans, Baby Support plan, Pet Support plan and many others

A.I
We are currently implementing a new exciting AI tool that is helping us and you schedule interviews in a more flexible way. Therefore, we kindly ask you to keep an eye on your email (and potentially spam/ junk email inbox), as you can expect an invitation with interview timeslots to choose from. We would also encourage you to say `yes´ to receive WhatsApp notifications, as you will also receive the interview invitation here and you will be able to book your interview directly from WhatsApp. As this is new, we welcome any feedback you might have on our new interview scheduling tool. If you have any questions, feel free to reach out to Victoria Karkouli at +30 21 0688 4347.

https://www.nestle.com/

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